Team Members
There’s an attitude called “Mission Accomplished”
【Finding out the business value of the enterprise】
As an operator of the legacy, we must see the next 20 years of the enterprise, and the overall development must be organized and hierarchical. We have organized the original intention of the company’s founding, clarified the mission that has driven our continuous progress along the way, and finally used “Happy Quality Team” as the starting point, and “Create Champion Products, Achieve Brand Excellence, and Improve Human Health” as the direction of our current and future endeavors. This statement is not only a slogan, but also presents that in this competitive environment, we want to “make the world healthy and rich with professionalism”, and walk out a different multi-win road for the enterprise, customer partners and consumers.
【Quality and reputation is the foundation of development】
At this stage, we are based on the professional ODM factory, all the development, first of all, to inherit is to adhere to the spirit of quality and perfect reputation, and then further from the concept of implementation of innovation. Relocation, ISO, HACCP certification, are the basic action for quality requirements, review the past and present, the real support FUE is more product sales, customer performance over the years to grow, and quality and delivery of the two core tasks continue to achieve the results of the integrity of the results, which is not any of the certification can be easily done, quality and reputation, is an attitude that must be passed on from generation to generation! Quality and reputation is an attitude that must be passed on from generation to generation.
【Industry information to support customer judgment】
A few years ago, we began to actively collect market information through various channels and learn about various trends around the world, focusing on providing customers with more and more accurate basis for judgment, to help customers develop, so far, we are happy that customers can understand our intentions, and so far, we have also received the affirmation of many customers and more trust.
【Customer’s brand is FUE’s signature】
In this era of market access fragmentation, a variety of enterprises have established brands to create value for consumers, in the changing market environment, we decided to think more for our customers, the customer’s brand for their own brand to operate. If we are more sophisticated, our customers can be less troublesome, so that they can operate their brands more effortlessly, and achieve a win-win situation.
【Enriching Customers and Keeping Consumers Healthy】
The selection of raw materials and the construction of various databases are not only for the purpose of enhancing our R&D capabilities, but also to enhance the level of consideration by putting ourselves in the position of our customers and consumers based on the market, and to enrich our customers and consumers with the mood of “making the world healthier and richer with our professionalism.

Ms. Lai Yuk Wan, Sales Manager
【The accumulation of industry expertise】
I joined the family when FUE was founded, and it has been a learning experience for me, watching many of our customers’ business grow and thrive, watching the market change, and coping with it. FUE has gone from being a local factory famous for its reputation to serving customers on both sides of the Taiwan Strait and in Asia, which is a great honor for me as a sales manager.
【Referrals】
Both our customers and partners often say that we are well known in the industry for our meticulousness in selecting raw materials and solidity in product manufacturing, which is the best feedback we have received in serving our customers.
【Pharmaceutical Brands Recognize Us】
Large pharmaceutical brands look to us for OEM support and want to keep adding to their OEM production. Although we are not the largest OEM in terms of production volume, it is clear that the quality of what we are trying to accomplish is up to the standards of the leading brands. Raw material suppliers also recommend us for R&D OEM services when they receive orders, which makes my job a lot easier.
【Professional Integration – We Win When Everyone Wins】
Now we provide more services, our customer satisfaction is also increasing year by year, customers who need professional integration services also continue to consult with us, see customer satisfaction is increasing year by year, the brand reputation, product sales are also accumulating, in fact, this is our greatest achievement, we clearly see that we can really ‘use professionalism to make the world healthy and affluent’!
【Fully committed production attitude】
Quality and delivery are the two major duties of a production unit, and as the person in charge of the production unit, it is our mission to ensure that the products we develop have the impact they were originally designed to have; FUE not only continues to strive for better international certifications, but also strives for higher standards on its own, and in recent years has allowed many of our peers to learn from us about pelletizing technology.
【Process Improvement】
The addition of on-site technicians has accelerated the pace of process improvement, and the introduction of more sophisticated machines to improve productivity and the quality and consistency of finished products is also a measure we are constantly working on! Internal staff selection and training within FUE gives everyone a clearer direction and goal for development.
【Utilizing the positive impact of the product】
After the baptism of cooperation with many domestic and foreign brands, customers began to focus on the quality of FUE products as a positive plus elements of their own brand. External informed that the product is “made in FUE” has become a brand plus conditions, we can clearly feel the production strength of Fu Yu, has gradually played a certain influence in the market, our production has been able to “use professionalism to make the world healthy and rich”!

R&D Team
【Consumer health and customer profitability are the only goals】
During my ten years of employment, I think FUE has a very good culture that allows the R&D unit to focus on the sole objective of “customer and consumer benefits” in the selection of raw materials, formulation setting, and dosage form recommendations, and many of the internal evaluations and processes adhere to this sole standard, which makes the work very focused and efficient.
【We are united in our professionalism and dedication to our clients】
After the implementation of the concept of R&D focus, many internal processes are smoother and more correct, we only need to consider the credibility of the raw material suppliers, the quality and efficacy of various raw materials, as long as the assessment is professional and can ensure that within the budget to ensure that the consumer can really feel, the company will be able to authorize us to do the most professional judgment, back to the professional, so that the work is simple and pleasant.
【Database building for smoother R&D】
The establishment of R&D and formulation database can help us to quickly help customers to select good suppliers, brands, functions and other kinds of raw materials, efficiently screen out the combination of formulations according to the budget positioning of customers, so that the experience can be realized, so that customers can benefit from it, and together we can “make the world healthy and rich with our professionalism”.
【An important gateway between professionalism and commodities】
Dietitians play a key role in marketing, research and development, sales and marketing, and education and training assistance. They have to keep an eye on the market and consumer information, as well as utilize their professional strengths to make formulation recommendations and assist in the trial calculation of nutritional labels.
Dietitians play a key role in the team’s marketing, research and development, sales and marketing, and education and training assistance, and must pay constant attention to market and consumer information, as well as utilize their professional strengths to give formulation advice and assist in the trial calculation of nutritional labels.
FUE’s measures in the market for product census are particularly solid, which allows FUE’s customers to always be able to understand not only the important market trends, but also get first-hand information about the consumer market through us, and my role is more like a development consultant for each customer.
【To fulfill the dreams of our customers and to keep people healthy】
FUE’s vision is to make the world healthy and rich with professionalism, the concept of the brand is implemented in our work, whether it is for the market information census, the development of solutions to the problem of the proposal and adjustment, the labeling of the food industry, regulatory compliance, all adhere to the two core 『 for the customer to realize the dream, so that people are healthy 』, we also have a high degree of consistency in customer service considerations, and work together to 『 use professionalism to make the world healthy and rich』. Together, we will “make the world healthy and rich with our professionalism”.

Designer
【Putting on the Jerseys for Championship Merchandise】
Designers are the ones who put on the battlefield for clients’ products and play an important role in the development of clients’ brands! When designing brand packaging for clients at FUE, we not only need to make the client have a better visual presentation of the packaging, but also to stand out in the market. In addition to helping our clients to have a better visual presentation and to stand out in the market, we also need to help our clients to quickly clarify the brand value, style, customer groups, etc. FUE has invested in many exhibitions and obtained packaging information all over the world, which is also an important part to help us in our work.
【Put yourself in the same shoes as your customers】
FUE’s value is centered on the customer, and we think about the customer’s products with professional consideration. Therefore, we synchronize our decision-making with nutritionists and product consultants, and we have only one common goal, which is to create value for our customers. The general manager always says that we are the partner to fulfill our customers’ dreams, and this point is deeply rooted in our hearts. This is deeply rooted in our hearts, so we design our brand packaging with this in mind.
【Make marketing easier for your customers and developing your brand more easily】
We not only stand on the basis of the company’s long-term experience, but also assist in the design of related sales materials, such as DMs and educational training documents. It makes me feel that doing marketing design here is not just about packaging, it’s also about being a partner to help our clients win in the marketplace. It’s like the company’s vision, we really want to “make the world healthy and rich with our profession”!