Taiwan’s Specialized Beef Camphor Gigantis Products Re-Created for Hot Sale

Project Name: Taiwan Specialty Beef Camphor Sesame Product Re-engineering Project

Customer：Direct Marketing Brand (Export)

Product Use: Enhance immunity and environmental protection.

Main Ingredients: Beef Camphor Cheese, Papaya Enzyme

Background: The client has a large number of direct sales members in China, and has been looking for members with different products.

Design Concept:

Beef Camphor is a unique mushroom in Taiwan, known as Taiwan’s national treasure, and is also popular around the world. It is rich in polysaccharides, triterpenoids, SOD, etc., and has a lot of marketing materials. Therefore, at the beginning, we designed the formula with a single formula and supplemented it with flavoring to enhance the taste, but after a series of sample tests, we found that the palatability was not enough to attract consumers if it was limited to a single formula, and then, after a suggestion from the salesman and in line with the customer’s marketing demand, we finally decided to add After a series of sample tests, we realized that the taste was not enough to attract consumers if it was limited to a single formula.