Happiness & Health Mission Building Corporate Values

Brand Story – Interview with Founder Lin Su-Xiang, Chairman of the Board

fu-e lifesciences co. ltd was established in 2002, when the partner responsible for the management of the factory and the founder, Ms. Lin Su-Xiang, left because of the quality of the concept of incompatibility; the creation of the background of Ms. Lin in order to take care of the livelihood of the staff, one shoulder to shoulder the responsibility of the operator to enter the factory to learn to operate from scratch, the Chairman insisted on the “trustworthiness, do not steal materials, take care of the employees,” the sense of mission. The operation has been going on since then.

 

Chairman said, “Health supplements can help many people to solve various health conditions, and it is a business with a conscience.

 

Fu-e lifesciences co. ltd started out as an OEM for candy lozenges and small brands in the early years, and completed the relocation of the factory to the current site of 1500sqm in 2017, and has become a supplier and manufacturer for listed companies and famous health food brands.

林董

Professional Manufacturing License Certificate of Excellence

Initially, fu-e lifesciences co. ltd took “the most professional biochemical health food manufacturer” as its promise, and since 2003, it has been actively launching a number of products under its own brand names, “FUE”, “YOO”, and “FUE Home”. In order to improve the quality of its products, FUE obtained GMP certification for its “FUE Jiamei Lozenges,” making it the first lozenge-type GMP-certified product in Taiwan.

 

In the same year, FUE was commissioned by two well-known listed brands. In order to insist on customer satisfaction and meet delivery schedules, the entire factory worked overtime and insisted on completing the tasks after returns, inspections, and corrections, and the transformation in quality and management laid the foundation for FUE’s reputation of “quality first, peace of mind and satisfaction”.

Developing R&D capabilities by adhering to the manufacturing core

In 2004, fu-e lifesciences co. ltd attempted to develop its own brand by distributing its products to drugstores across the province, but due to a lack of understanding of market marketing, the company was defeated. fu-e lifesciences co. ltd has since shifted to the business principle of “focusing on quality and customer fulfillment”.

 

In 2008, the market environment changed, customers expressed the need for product development, fu-e lifesciences co. ltd therefore from OEM to ODM product development to trade integration.

Enhancement of Industry Services Development of Enterprise Vision

In 2014, Mr. Jones assumed the position of General Manager and established the R&D database, introduced industry-academia cooperation, and strengthened the services of regulations, trade, marketing, and packaging database. 2017, we relocated our factory in response to the demand for market expansion, and in the same year, we also passed the international certifications such as ISO22000, HACCP, etc., and actively participated in various exhibitions and shows to introduce market knowledge, raw materials, and packaging, so as to make FUE one of the world’s outstanding product developers and manufacturers. FUE has been recognized as one of the world’s best product developers and manufacturers.

 

Over the past 20 years, FUE has been adhering to the service philosophy of quality first, peace of mind and satisfaction, and has not only accompanied the growth of more than 2,000 large and small brands, but has also been recognized by the top 10 brands in the health food industry. Under the globalization of world trade, FUE actively participates in exhibitions on both sides of the Taiwan Strait and globally, hoping to promote FUE’s R&D and manufacturing products with competitiveness and concepts all over the world, and determined to “make the world healthier and richer with its professionalism”.