Relevant data in 2012 showed that the size of OTC immunity-related products in the U.S. had exceeded US$10, with a growth rate of 3%, and the market size of the immunity support segment was around US$500 million, with a growth rate of 5%-6%.

Immunity-related products linked to diseases such as influenza and even discussed during Wuhan Pneumonia, and liver-supporting products with related applications, including Lingzhi, Bovine Fungus, turmeric, and goji berries, have quietly gained a significant share of the market. Do you want to grasp the business opportunity of immunity-related health food?

A wide range of immunity-related health foods, including turmeric, Bovine camphor cheese, chlorella, and other Chinese and Western ingredients.

When it comes to immunity-related health food, Ganoderma lucidum and even Taiwan’s specialty, Bovine camphor ganoderma, are relevant features. The performance of export is also quite outstanding (see success stories). Many western related materials such as African western beams are also very popular, and curcumin, mainly from the US and Japan, is also a popular material for immunity.

In addition, probiotics, which are the most popular health food, are also included in the list of immunity ingredients. Chlorella, vitamins, Q10, and artichoke are also common ingredients for immunity, and colostrum is also a relevant ingredient for immunity!